When we look at Instagram we literally see life cropped and filtered
- Founders Kevin Systrom and Mike Krieger
- Founded in 2009
- Facebook founder Mark Zuckerberg buys Instagram
- Worth about $50 billion today
- 300 million users
- 70% of users are outside U.S.
- More than 75 million users use app everyday
- 90% of users are under 35
Business
- Michael Kors tested their first ad and received four times the amount of engagement.
- Nike is the most popular brand with over 10 million unique followers.
- Instagram can help boost smaller accounts.
The Social Four 